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Proud To Wear Pink

Greenwich FD Raise Funds and Awareness

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Greenwich, CT | Added on September 28, 2013 At 01:02 PM

October is Breast Cancer Awareness Month. Here in Greenwich the Fire Department is doing their part to raise awareness proudly wearing pink.


On Saturday, the Greenwich Professional Firefighters kicked off their annual Proud To Wear Pink campaign on Greenwich Avenue.
Tom Pitasi, Co-Founder of the Greenwich Professional Firefighter Proud To Wear Pink said "We realize that there are a lot of women in our community who are effected by this disease. There are some members of families of our brothers that are going through this right now, their wives are effected this year, so it is a lot more personal to us this year."
In addition to selling  t-shirts, the Fire Department "passed the boot" in the streets of Greenwich Avenue and sold homemade bracelets that hold a special meaning.
Olivia Pitasi said "My mom was diagnosed sometime in June of this year. It really hit home because they always do the campaign but this year, I really understood the concept of what these ladies really have to go through. All these bracelets that I made, all the money is going to Greenwich Hospital because they basically saved my mom's life."
Proceeds from the sales will benefit the Connecticut affiliate of Susan G Komen for the Cure and the Breast Center at Greenwich Hospital.
Currently, Connecticut has the 2nd highest rate of Breast Cancer incidents in the United States.
Jeanine Gutauska, Director of Fairfield County for the Susan G. Komen for the Cure Connecticut said "Until we know a cure, the most effect way to beat it is early detection. If you have a stage 1 Breast Cancer, your survival rate after 5 years is about 90%"
Jan Larkin of the Breast Cancer Center at Greenwich Hospital said "Knowing how to do a breast self-exam, knowing when it is time to ask a doctor for help. These are things that are totally important and annual mammograms, sonograms if they are needed."
Although breast cancer incidents are high in the state, the morality rate is one of the lowest and Pitasi says support from the community continues to bring her family strength.
Pitasi added "You're always going to get through it. There is always going to be tremendous support. There is always people to talk to and you know, you have to always be positive, even with something as negative as Breast Cancer."
For more information about how you can get your own Proud To Wear Pink shirt or bracelet, visit


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